Conscious tourism in Santa Cruz: a proposal that invites you to look, think, and be amazed by the landscape

In the northwest of Santa Cruz and Chilean Patagonia, the landscape is not just to be admired: it is shared through a proposal of conscious tourism.

From Los Antiguos, guide Guido Vittone designs tours that invite you to walk leisurely, to observe attentively, and to let the surroundings set the pace. His outings are not just excursions: they are experiences that connect geography, emotions, and reflections.

A way of being in the world: guiding from a sense of belonging

“I live in these landscapes and choose to remain immersed in them,” says Guido, whose way of guiding stems from an intimate relationship with the environment.

His proposals cover Route 41, the Jeinimeni River Valley, and less-traveled corners of northwestern Santa Cruz. Some include emblematic sites such as the Cave of the Hands; others are tailor-made with specific content and a perspective that seeks to go beyond the ordinary.

“I like to offer outings with a personal touch, designed for those who have the freedom to choose,” he affirms.

Conscious tourism: diversity, dialogue, and shared wonder

Each walk is an opportunity to see differently and discover in the company of others.

Guido’s guided tours bring together people of different ages, nationalities, and motivations. Some come with a clear idea of the destination; others come with the desire to reconnect with their own territory.

What is repeated is the surprise: that gesture of wonder that opens the door to dialogue and exchange.

“Everyone brings their own story and sees the landscape through their own lenses. That makes the encounters interesting,” he says.

Learnings that are activated in the body

During the walks, Guido points out geological formations, shares knowledge, and creates space for questions. “Sometimes I feel like these are like courses, although I prefer to call them field trips,” he comments. The focus is on reading the environment, letting oneself be affected, and asking what the landscape is telling us.

  • Volcanoes, glaciers, and fossil traces
  • Rocks that tell millions of years of stories
  • Reflections that arise while walking

“To guide is to accompany in seeing differently. And let the landscape do the rest,” he summarizes.

conscious tourism
Walks to promote conscious tourism

Rhythm, intuition, and personalized design

Guido plans his routes with caution and honesty: he studies the weather, reads the terrain, and considers the participants’ profiles. But there is also something more intimate that guides each proposal.

“I organize the outings around what I want to do, and I adapt them according to the group. It is a way to find a balance between the desire to guide and the desire to discover,” he confesses.

Going out without control, walking without shortcuts

For Guido, nature is not under human control. And that certainty, far from frustrating, liberates. It invites us to look without preconceived ideas, to walk with open senses, to find an authentic experience in the smallest details.

“It’s okay to have goals, but nature has its own pace. We go out to discover, to see what the place gifts us. That attitude applies to life in general,” he reflects.

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